We are focusing a LOT on crafting five-minute pitches for our businesses at the USC News Entrepreneur Boot Camp I am attending this week (hence all the guest posts). But before you can create a five-minute pitch, you need a sizzling 30-second pitch. UPDATE: I’m giving my pitch to four potential funders.
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Can you think of a better pitch for Bargainbabe.com? Your input makes this site better.
Related posts:
Which 30-second pitch for BargainBabe.com is the best?
Welcome to Bargain Babe! I’m Mara, and I’m so glad you’re here. I am an obsessive bargain hunter and penny pincher, and I am determined to live a full life without EVER paying full price.
#1 sounds cute, but maybe too blah.
#2 sounds a bit pompous or bragging.
If you really know that most of your regular readers are women, then make that the focus of your pitch. The last item seems to be the strongest, because bargains are only useful to the people actually making the spending decisions.
Is your pitch aimed at potential advertisers?Advertisers want people who have disposable income and are willing to spend it. That rules out #1, 4, and 5. You don’t want anything with a real or potential negative slant. It gives buyers an easy reason not to buy. None of these say why Bargainbabe.com stands out among the countless bargain hunting sites on the web. Every business has some inside advantage that is unique to them. Only you can determine what that is.
Your pitch needs to relay your uncommon offering in 15-20 words. Remember that this is a business pitch. The wording should be more polished and professional.
I love number 5, but I would just change the part that says “make you a lot of money” to “save you a lot of money”. That way it shows that you are helping people retain more of the money that they already have instead of having them think that you are going to help them make money.
I don’t think that you want to limit yourself by stressing that more women use your site. If this is a pitch to advertisers, you want to show that you have a varied audience.
Build wealth through savvy spending and saving! Bargain Babe helps you find the tips and the coupons to save big bucks.
That’s my suggestion for your 30 second spot.
Goods are expensive, talk can be cheap, but my savings savvy is priceless. Read BargainBabe.com.
I just emailed you a pitch, see if you like it!
WOW Michael. Great wording! I like something short and sassy. I do like #3 BB.
I created a 30 second pitch for my booklet last year.
Fifty Ways to Tour without Getting in the Van is about touring your music but not YOURSELF.
It’s served me well.
Can’t wait to get more BOOTCAMP updates!
Michaell — yours is best so far! here’s mine BB.
Bargain Babe is working for YOU! She finds bargains, personal finance information, and tons of real life assistance [resources, help, etc. whatever works].
Karen, I love your pitch! Now if only another half million people felt the way you do!
I think Bargain Babe makes saving kind of hip and trendy, something any sensible woman would want to be. It’s not a pitch, but why I read the blog.
Thanks for all the great suggestions and feedback, folks! I really do appreciate it.
I really like #4, except please get rid of the phrase “so they can provide for their loved ones”. It is SO old fashioned and maybe even trite! A lot of women like to get deals just for themselves. I suggest replacing that phrase with something about stretching their paycheck, or “making their dollars worth more”.
30-second pitch (okay, less than 30):
The “f” word? Bargain Babe is not fearful of “f” words. In fact, several describe her: financially frugal and fearlessly factual; a female with finesse who favors fortune over fiscal folly and failure.
(Okay, okay–you get what you pay for! Fooey!)